In this episode of Practical AI: The Capacity for Good, Annette Franz, Founder and CEO of CX Journey, joins James Diel to explore the role of AI and automation in customer support and experience. Annette emphasizes the importance of employing data to understand and personalize the customer journey and using AI to enhance the employee experience.
Annette Franz is a highly regarded figure in the field of customer experience, known internationally for her expertise as a thought leader, coach, keynote speaker, and author. With a remarkable career spanning over three decades, she has dedicated herself to helping companies in understanding their employees and customers.
Before establishing CX Journey, Annette honed her skills at prestigious organizations such as J.D. Power, Fidelity, and Mattel. Her vast industry knowledge and insights have been sought after, leading her to join the Forbes Coaches Council in 2018, where she continues to provide invaluable perspectives on CX.
As an accomplished author, Annette has written two books, “Customer Understanding: Three Ways to Put the ‘Customer’ in Customer Experience” and “Built to Win: Designing a Customer-Centric Culture that Drives Value for Your Business.” Recognized for her substantial contributions, Annette was honored as one of The 100 Most Influential Tech Women on Twitter by Business Insider.