Log in     Support     Status

How do social platforms impact CX?

by | Apr 15, 2021

Customer expectations around response times are at an all-time high. As such, CX is a significant battleground for businesses to compete. Social media offers companies a wide range of opportunities to enhance customer interactions. It makes sense to take social media seriously as a customer channel.

Moreover, companies with superior CX induce customer loyalty. Customers are more likely to repurchase from a company that responds to inquiries quickly and resolves issues rapidly.