Geospatial analysis refers to the relationship between in-store and online experiences, and how the connection impacts sales. Customers will still shop in-store, but how can you determine if your online store is effective in driving sales? Enterprise AI can provide geospatial analysis to determine, which channels lead to the most conversions.
Understanding the geospatial aspect can help companies better plan for future channels. Enterprise AI offers actionable data insights to determine the next course of action.