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Is omnichannel the only way to improve customer experience?

by | Apr 12, 2021

At the start, businesses must have an understanding of how their target customers want to interact. It’s not always about facilitating communication over every channel. Creating an optimal CX requires a journey that is relevant to your customers. 

There isn’t any question that every business today has access to the latest technologies that can put CX at the forefront of every activity. However, paying attention to customer feedback and using the right mix of technologies ensures an effective and successful CX.